Sample packaging design case study: it shows how we approach this service and will be replaced with real client work as it’s added.
- Label design system
- Gift set boxes
- Realistic previews
- Tote bags and stickers
- Print-ready files
Where this project started
An entrepreneur has a product people love at markets and online, and a local store wants to stock it. But the packaging is plain containers with home-printed labels. Next to bigger brands on the shelf, it looks homemade in the wrong way.
The thinking behind the work
Keep the handmade warmth, lose the guesswork. A clean label system with one bold colour per product, the brand name where eyes land first, and the maker’s story in a few honest lines on the back.
The finished work, up close
A label design system for the full product line, outer boxes for gift sets, realistic previews for the store buyer, matching tote bags and stickers for markets, and print-ready files set up for the printer.
The results
This sample packaging design case study shows how we’d approach packaging for a growing product line. On a real project, we’d look at things like store orders and how the product sells next to bigger brands. Real results will appear here once this sample is replaced with one of Michael’s own projects.